Your Amazon Business.A little better every day.
VICKI spots growth opportunities and helps you put them into practice. Content, PPC and much more.
What VICKI can already do:
- Find growth opportunities
- Analyze listings
- Optimize titles & bullets
- Research keywords
- Analyze PPC campaigns
- Improve the image gallery
- Create product images
- Review A+ content
- Compare competitors
- Read through reviews
- Check compliance
Explainer
Why one seller grows — and the other doesn't.
A colleague who grows with you
VICKI learns how you work. And takes over – all the way to autopilot.
Memory and Amazon essentials from day one. Expertise with every task.
VICKI suggests, you decide.
Cold-pressed olive oil from Crete, 500 ml
- Memory
- Essentials from day one
- Expertise
- Understands your business
- Your routines
- Your strategy
- Honest feedback
What VICKI knows about your business
Vicki → Memory · you see and change everything
Memory
- Brand “Olivia”: warm, honest, no superlativesRule
- Bestseller is the olive oil 500 mlFact
- Bullets always lead with the benefitPreference
Strategy
- Balanced · profit before growthSetup
- Focus: France and the kitchen categorySpecialisation
Skills & routines
- Writing copy – your own variantactive
- New listing: your 5 stepsRoutine
How much she takes on is your call.
VICKI helps you.
An excerpt from the interactive tour — demo seller, all numbers invented.
See the whole tourYour opportunities
This is what growth opportunities look like.
After the scan your range isn't a list any more, it's a ranking: sorted by potential, with VICKI's recommendation at the top.Above it you see where the lever sits — which kind of opportunity currently carries the most money in your catalog.
Demo seller, all numbers invented. The form is the one you see in SELLRZ.
The unit
What a growth opportunity is — and why it counts.
Not a line in a report.One product, one thing that stands out, one plan — carried through to the version you approve.
Something stands out
A number falls outside the usual range.
VICKI sees it across your entire catalog, product by product: too little traffic, too few purchases, an offer taking the Buy Box from you. That's a signal — not yet an opportunity.
Diagnosis and plan
Only here does it become clear whether there's anything to gain.
VICKI checks product, detail page, search terms, competitors and images, tells you what's behind it, and sets what comes first. A drop in revenue doesn't prove that new copy will help.
Done and approved
This product, this measure, through to the new version.
VICKI works the plan, you see old against new and approve. That's the unit — the one your plan counts, and the one the calculator below is about.
Why it counts
You can't improve everything at once.
Forty products, every one of them with a weak spot. A growth opportunity tells you which of them pays off most this month — and why that one.
The potential is already paid for.
The visitors are there, the product is listed, the ads are running. What sits between a visit and a purchase is the cheapest revenue you can get.
Spotted is not done.
A report ends with an insight. A growth opportunity ends with a version that is live — and with the number that shows you afterwards whether it worked.
Six kinds of opportunity — and which one pays first.
Under exactly these names you find them again in SELLRZ. They're listed in the order in which they turn into money — at the top what's already paid for and only needs collecting.
Your conversion is dropping.
Traffic is there, people don't buy: your listing still gets visitors, but noticeably fewer of them buy than before.
VICKI investigates what might be behind it, compares your listing with the market and shows you what holds buyers back.
- Lever
- Title, bullets, images, A+, offer
- Pays off
- Fastest. The visitors are already there and already paid for — only the purchase is missing.
You're losing sales to another offer.
The demand is there and goes to a different seller on the same page.
VICKI brings it to your attention before the product simply keeps running.
- Lever
- Price, delivery time, availability
- Pays off
- Immediately. The buyers are there, they just buy from somebody else.
A product is ready to scale.
Good conversion. Good demand. A stable foundation.
Then it's not about rebuilding the listing from scratch.
Then it's about making more of it.
- Lever
- Advertising, budget
- Pays off
- Fast — but it costs. More revenue here comes through ad budget, not for free.
You have a hidden winner.
Sells well, almost nobody knows it: of the few who see the product, an unusually large share buys.
What's missing here isn't the listing. It's the reach.
- Lever
- Reach — explicitly not budget
- Pays off
- Fast, as soon as more people look. The buying part already works.
Your product hardly gets found.
Few sessions or none at all — the product doesn't show up where people search.
In the work this case comes first: as long as the traffic is missing, nothing you say about conversion holds up.
- Lever
- Keywords, reach
- Pays off
- Takes the longest. Reach doesn't appear overnight — but afterwards it lifts everything else.
A rule violation is holding you back.
Required detail missing
Needs fixingA breach of Amazon's rules or of the law — spotted before the listing gets restricted.
It goes ahead of everything else: a suppressed product has no conversion left to improve.
- Lever
- Fix it, ahead of everything else
- Pays off
- No upside — it prevents a downside. And still comes first for that reason.
The figures show the form in which you see the signal in SELLRZ — demo seller numbers.
What-if
What would five growth opportunities a month be worth to you?
Set your numbers and see where twelve months could take you — with opportunities and without. An example with open assumptions, not a promise.
€50,000per month
5per month
With VICKI you implement them together — you approve, she does the work.
What do you want to work on?
The more patterns you allow, the more opportunities VICKI finds in your catalog.
How did your last three months go?
That becomes the dashed line: where you'd be without implementing anything. The opportunities come on top.
In 12 months
of which from opportunities: +€30,682 per month
Without implementing anything you'd be at €50,000 per month.
Additional revenue across the twelve months
€237,646
- With implementation
- Without implementation
- Range — 8 out of 10 cases
In 8 out of 10 cases between €65,292 and €96,073.
An example with assumed values, not your result. What's in your catalog is what your first scan tells you — and that one is free.
Connect Amazon. VICKI does the rest.
No reports to dig through.No 40 KPIs to understand.And no more figuring out on your own which product to start with.
Connect Amazon
Connect your seller account to SELLRZ.
And, if you like, everything else you use: Helium 10, Jungle Scout, your own tables.
VICKI scans your business
VICKI analyzes your listings, performance, visibility and trends across your entire catalog.
The biggest opportunities show up
Not 100 hints.
The opportunities where work pays off most right now.
VICKI works on them with you
Analyze. Compare. Optimize. Approve. Implement.
Then VICKI checks again.
And finds the next opportunity.
Not another Amazon tool.
Other tools give you more data. SELLRZ helps you decide what to do with it.
A classic Amazon tool shows you:
- Sessions
- Conversion
- Revenue
- Keywords
- Rankings
- Competitors
- Reports
And then?
Then your work begins.
With SELLRZ, that's where VICKI's work begins.
“This is your biggest opportunity right now.”
That's exactly how SELLRZ should feel.
You don't open SELLRZ to look at reports.
You open SELLRZ and VICKI tells you:
Conversion opportunity detected
- What's happening?
- Your listing still gets visitors, but noticeably fewer of them buy than before.
- Why does it matter?
- Revenue is being lost here right now, even though the demand is already there.
- Analyze the listing
- Compare competitors
- Identify buying barriers
- Optimize title & bullet points
- Check keywords
- Improve the image gallery
- Approve the changes
- Watch the results
VICKI doesn't just analyze.VICKI works.
- She can examine your entire Amazon business.
- She can compare products with each other.
- She can bring in competitors and market information.
- She can work with your own data – from Helium 10, Jungle Scout or your own tables.
- She can prioritize opportunities.
- She can analyze listings.
- She can improve titles.
- She can rework bullet points.
- She can research and evaluate keywords.
- She can analyze your image gallery.
- She can prepare optimizations.
- She can explain why she recommends a change.
And before anything goes live:
You decide.
- 1VICKI prepares.
- 2You approve.
- 3SELLRZ documents what happened.
From the showroom
Real listings, built by VICKI.
Title, bullets, image gallery and A+ — the way they stand on Amazon today. In the showroom you find the reason behind every detail.
Your Amazon business? Let VICKI work on it.
Not once.Again and again.
Because Amazon never stops changing.
- Products grow.
- Products lose visibility.
- Conversion shifts.
- Competitors change their listings.
- New opportunities appear.
That's why SELLRZ works as a cycle:
Scan
Understand
Prioritize
Implement
Watch
Next opportunity ↻
How aggressively do you want to grow?
Not every product needs the same strategy.When you start an opportunity, VICKI helps you decide.
Protect
Fix the foundation first.
Conversion, listing and possible buying barriers are handled first, before any additional traffic is sent to the product.
Balance
Combine optimization and growth step by step.
VICKI works along a structured plan and keeps checking how things develop.
Push
Once the foundation is solid, several growth levers can be pulled in parallel.
For products where speed matters more.
Everything starts with an opportunity.
In SELLRZ you don't just see your catalog.You see:
Next opportunities
What should happen next?
In progress
What is VICKI working on with you right now?
Watching
Which changes are running and shouldn't be touched again yet?
History
What was done – and what happened afterwards?
That way your Amazon business doesn't become a dashboard. It becomes an ongoing growth process.
VICKI knows your business.
The longer you work with SELLRZ, the more context builds up.
- Which products belong together?
- Which brand is behind them?
- What has already been changed?
- Which strategy was chosen?
- Which optimizations are running?
- Which opportunities have been worked on?
- What worked?
Give VICKI what you have.
Connect any source to VICKI.She is the central hub – everything you give her flows into her work.
- Helium 10Keywords, search volume, market
- Jungle ScoutNiches, competitors, demand
- Amazon reportsBusiness report, ads export
- Your own tablesPrices, brand rules, product facts
Every source you give her lets VICKI work better –and decide better what comes next.
So VICKI doesn't start from zero with every task.
She keeps working with the context of your Amazon business.
VICKI gets smarter over time. And grows with you.
And if you have a question? Ask VICKI.
- VICKI knows SELLRZ.
- VICKI knows Amazon.
- And VICKI knows the work happening in your account right now.
If you can solve something yourself,
she shows you exactly how.
If SELLRZ can take care of something for you,
she helps you get it done.
And if something has to be solved internally,
VICKI opens a case for the SELLRZ team right away.
You never have to figure out who to turn to.
VICKI stays your point of contact.
A personal start
Would you like someone at your side to begin with?
Add a personal onboarding session to your free trial. It costs nothing and it's no condition — your trial runs without it too.
Hey, I'm Kay.
Every seller asks me the same question: which product is next — and what exactly do I change about it? There are enough reports. What's missing is somebody who says: this one. Here's why. Like this.
That's exactly what VICKI does. And so you're not sitting in front of it alone at the start, I do your onboarding myself.
Kay Fleischmann · Founder of SELLRZ · over eight years in Amazon retail
How it works
- 1After you sign up you pick a slot — or you don't. Your trial runs either way.
- 2In the session I look at your catalog and your opportunities with you; you pick the first one.
- 3You review the draft yourself and approve it. Approval always stays with you.
Free personal onboarding
One session, your catalog, your first growth opportunity — with me or somebody from my team.
Personal slots subject to availability.
If no slot is free, your trial runs anyway — VICKI takes you through the same steps.
No PowerPoint.No sales pitch.Just let VICKI work.
Connect your Amazon account.
VICKI scans your catalog.
Right from the start you see which opportunities she finds in your business.
Then you pick the first opportunities together with VICKI and let her work on them.
Enough time not just to look at SELLRZ.
But to experience what VICKI can actually do for your Amazon business.
No credit card required.
YourAmazon Business.A little better every day.
Connect. Find opportunities. Implement. Grow.
Start free